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Tag: digital marketing

What Is Generative Engine Optimization (GEO)

What Is Generative Engine Optimization (GEO)? The Future of SEO in the Age of AI

For over two decades, Search Engine Optimization (SEO) has been the backbone of digital visibility. But as we step into 2025, traditional SEO is being redefined by a new force Generative AI. AI-powered platforms like ChatGPT, Google Gemini, Copilot, and Perplexity are no longer just answering questions; they’re shaping how users discover brands, products, and […]

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Voice & Visual Search Optimization_ Preparing for the Future of Search

Voice & Visual Search Optimization: Preparing for the Future of Search

As people become more reliant on smart devices, AI, and multimedia interfaces, how they search for things online is changing dramatically. It’s not just text anymore. Voice search (speaking to devices) and visual search (using images/photos) are rising fast. Optimizing for these is no longer optional it’s necessary. This post dives deep into Voice & […]

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